Papera: personal selling and sales management max marks : 100 time allowed : 3 hours pass marks : 35% in the subject lectures/tutorials : 2+ 1 =3 per week= 75-80 per annum instructions for the paper-setter the question paper will consist of five sections : a, b, c, d & e section a, b, c & d. Mba degree examination, november/december 2014 elective ba 9254/ ba 954/ uba 9154/ 10488 mbe 14 - advertising and sales promotion (regulation 2009/2010) time : three hours maximum: 100 marks attac. For ba / bsc /bcom (under graduate class) syllabus of advertising, sales promotion and sales management has been divided into three years with two papers in each year first year course 100 marks 1-paper 1- marketing communication 40 marks 2- paper2- advertising i 40 marks viva-voce 20 marks. Advertising & sales promotion share this on : facebook whatsapp google+ twitter share introduction to advertising type of advertising advertising media sales promotion types of sales promotion. Bvp bba tourism management- i (hospitality management) 5th semester 2013 question papers (bvimr) 2 pages bvp bba advertising & sales promotion ( asp) 6th semester 2013-2014 question papers (bvimr) 4 pages bvp mba advertising & sales promotion (asp) 3rd semester 2013 question. This research examines the impact of promotional tools (print media, tv advertisement, lcd s and billboards) on sales growth in rural areas of pakistan quantitative research approach was used and questionnaire was distributed to collect the data the findings of this research paper will answer of the question will. Test and improve your knowledge of advertising & sales promotion with fun multiple choice exams you can take online with studycom. Non-financial sales promotion of chitoz brand on the elements of brand equity among consumers of this product have been investigated in general, this study seeks to answer the question of whether advertising and sales promotion techniques can result in brand loyalty by affecting brand equity literature review.
Do not get confused e coordination of messages and media is absolutely critical to achieving a strong and unified brand image and moving consumers to action answer: e 3which of the following is an example of a communication outcome a increase sales to grocery stores by 10 percent b increase total sales by 15. Page 1 page 2 page 3 page 4 page 5 page 6. Bachelor of business administration – sales and marketing scheme of examinations paper subject duration marks language i define promotion 2 state two objectives of promotion 3 write any two types of advertising 4 what is advertising budget 5 what is sales promotion 6 state any.
Model question paper bba - iii year subject name: 310m-advertising and sales promotion faculty name: nishith shekhawatia q1 define advertising ans advertising is a paid form of non-personal presentation or promotion of ideas, goods or services by an identified sponsor with a view to disseminate. The franchise store is to be launched in all metros and major “a” class cities initially questions: (a) develop a brand strategy for leo kids (b) develop advertising strategy for the outlet (c) develop a sales promotion strategy (d) explain the importance of imc and how you will integrate the different imc components at leo. Types of advertising a successful advertising campaign will spread the word about your products and services, attract customers and generate sales in a specific section you may find that a combination of advertising in your state/ metropolitan newspaper and your local paper gives you the best results.
Management degree is the highest possible degree the candidates might get so it obviously one of the most competitive ones and involve a rigorous study plan the tnou mba-second year-advertising and sales promotion (msp-41) papers are indeed very comprehensive and consist of questions from all the topics that. This course investigates various promotional tools used in the communication mix, such as advertising, sales promotion, and publicity, to sell products and the title page should include: your name, the title of the paper, the name and number of the course, your course start date, the date submitted, and the name of the.
These should be composed of intelligent, thought-provoking comments or questions on the articles and their related discussions, and sometimes give your when advertising is the only marketing mix element that differs between firms, it is intuitively obvious that differences in sales must be the result of advertising, yet the. You are viewing all question papers of advertising and sales management (bba 5th) mark favorite 2017 asm(dec2017) 0 viewdownload 2016 asm( may2016) 2750 viewdownload asm(dec2016) 1976 viewdownload 2015 asm(may2015) 2239 viewdownload 2014 asm(dec2014) 2194 view download 2012. Marketing important questions for cbse class 12 business studies major tools of promotion ie advertising, personal selling and sales promotion.
Sales promotion - marketing aptitude questions topics q10 a manufacture provide sales promotion to a wholesaler is (1) cooperative advertising (2) sales promotion (3) dealer promotion (4) trade promotion sales promotion is very important for any product, especially for newly launched and designed product. Mba previous year's question papers 9e00305a financial institutions, markets & services 23-1-2015 9e00305b logistics & supply chain management 23-1- 2015 9e00305c training & development 23-1-2015 9e00307a risk management & insurance 21-1-2015 9e00307b advertising & sales promotion. The research paper will highlight the effectiveness and applicability factors of sales promotion and advertisement techniques how does these techniques affect the cognitive the big question remains that how do companies decide the communication budget a brand team will be formed they will do.
Advertising jk paper ltd regularly advertises in magazines, radio and internet to ensure that our valuable customers and business partners are kept informed free sample distribution we periodically conduct national level sales promotion schemes, of limited duration, to incentivise our product sales among customers. Title slide of advertising and sales promotion question paper. Items 1 - 7 the conceptual framework to the empirical data, we have been able to answer the research questions the findings and so, according to the statements mentioned, this paper will study of the effect of sales promotion as a tool on customer diverse forms of marcom (advertisements, sales promo- tions, publicity. Promotion strategies for banking services case study of nordea in estonia social science and business administration programmes international bank finland plc estonia branch, for taking time of to answer our questions through the five elements of the promotion mix, ie advertising, sales promotion.
Advertising and public relations play a vital role in fulfilling this 'communication' aspect in this context, bcom (advertising, sales promotion, sales management) aims at equipping students with finer nuances of advertising, sales promotion, public relations and sales force management this program enables the. Full-text paper (pdf): “a study of effectiveness of sales promotional activities adopted by mahalaxmi automotives pvt ltd, baramati” is the question being asked by the research one that can adequately be answered using a convenience sample so that here researcher. Q2) discuss the organisation structure of an advertising agency explain different services provided by advertising agencies q3) develop a media plan for a company to promote their broadband service in indian market make necessary assumptions q4) what is sales promotion enlist & explain different.